Campaigns

Book in School Campaign

Each year the Finnish Book Foundation organizes a campaign directed at schools with the purpose of encouraging reading. The first Book in School Campaign was conducted in 2004 for pupils in the seventh year. Two follow-up campaigns were planned in 2005 for eight and ninth year pupils and in 2006-2007 for lower school fourth, fifth and sixth year pupils. More information about past and present campaigns is available at www.kirjakoulussa.fi.

Book and Rose Campaign

The Book and Rose Day has been organized by the Finnish Book Publishers Association since 1996. The main event has taken place in the centre of Helsinki where the literary fraternity gathers to enjoy the springtime book festival. At the Book and Rose Day main event in 2007 there were more than 60 bookstalls and a non-stop nine hour programme of entertainment on stage, including interviews with the majority of authors of newly-published books. More information on the event can be found at www.kirjaruusu.fi

"Vuoden kirjat" Catalogue

Every year the Finnish Book Publishers Association produces its "Vuoden kirjat" (Books of the Year) catalogue, in which the Association´s member publishers give details of the books they have released during the year. The catalogue appears during the last week in October and is available from bookshops and at the Helsinki Book Fair.